Launching “UEH Alumni Inspiring Stories”: A Space Where UEHer Journeys Are Told and Carried Forward
24 Sep 2026
From the first batch of 516 students in 1976, nearly 280,000 learners have graduated from the University of Economics Ho Chi Minh City (UEH) over the past 50 years. Each has chosen a different field, path, and place to grow, while carrying with them the memories, knowledge, and values nurtured at UEH. To preserve, connect, and share these lasting imprints, UEH Alumni officially launches the “UEH Alumni Inspiring Stories” feature - a space where stories from the UEH alumni community are heard, shared, and carried forward.
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ShanghaiRanking 2026: Three UEH Disciplines Featured in the Global Rankings, with Finance Placed in the 101–150 Group
24 Sep 2026
According to the 2026 Global Ranking of Academic Subjects (GRAS) published by ShanghaiRanking, the University of Economics Ho Chi Minh City (UEH) has three disciplines ranked globally. Among them, Finance is placed in the 101–150 group, while Economics and Business Administration are both placed in the 301–400 group. The results further recognize UEH’s presence in its research-strength areas on the international academic landscape.
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New UEH Publications Alert (Week 3 - September 2026): Decoding the Mechanisms Behind Behavioral Psychology, Artificial Intelligence, and Climate Finance
22 Sep 2026
In Week 3 - September 2026, the University of Economics Ho Chi Minh City (UEH) continues to record a series of new international publications, expanding its research focus from macro-level issues to the micro-level and “hidden mechanisms” that shape the behaviors of individuals, organizations, and systems. This week’s studies present an interdisciplinary research landscape in which global shocks, smart technologies, and environmental changes are examined through the lenses of finance, psychology, technology, law, and sustainable development.
Read More![[UEH 50] 2026 Public Sector Partner Connection Conference: From Knowledge Partnership to Co-Creating Value for a Sustainable Future](/images/upload/img_background/ueh-background-639256219459314443.png)
[UEH 50] 2026 Public Sector Partner Connection Conference: From Knowledge Partnership to Co-Creating Value for a Sustainable Future
21 Sep 2026
On September 20, 2026, the University of Economics Ho Chi Minh City (UEH) organized the 2026 Public Sector Partner Connection Conference under the theme “Embracing Local Impact.” As one of the key activities marking UEH’s 50th anniversary, the Conference brought together leaders from central-level agencies, provinces and cities, departments and agencies, state-owned enterprises, research institutes, and UEH’s academic community to reflect on the journey of collaboration, express appreciation to partners who have jointly created practical value, and open up new directions for cooperation.
Read More![[Research Contribution] Pepsico’s sustainable packaging campaign and its effects on consumers' purchase intention in Ho Chi Minh city](/images/upload/img_background/ueh-background-639256034737202995.png)
[Research Contribution] Pepsico’s sustainable packaging campaign and its effects on consumers' purchase intention in Ho Chi Minh city
21 Sep 2026
Keywords: Sustainable packaging; Purchase intention; Green marketing; Consumer behavior; Brand trust; PepsiCo; Sustainable development. Under the increasing pressure from plastic waste, many businesses have started to transition their packaging toward being more environmentally friendly. However, can a bottle made from recycled plastic truly change consumer choices, or do purchasing decisions still depend on taste, price, and advertising? From a survey of 251 consumers in Ho Chi Minh City, the research conducted by a group of students from the University of Economics Ho Chi Minh City (UEH) evaluates the impact of PepsiCo's sustainable packaging campaign on purchase intention, while clarifying the role of the "green" factor in relation to other marketing elements.
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19 Cooperation Agreements, 105 Scientific and Technology Tasks: UEH’s Contributions to the Public Sector, 2020–2025
18 Sep 2026
During the 2020–2025 period, University of Economics Ho Chi Minh City (UEH) signed 19 cooperation agreements and implemented 105 scientific research projects, development schemes, and science and technology tasks, while organizing 163 training courses and programs for more than 15,000 public-sector officials and learners. These achievements reflect UEH’s commitment to translating knowledge into practice and working alongside the public sector to address development challenges at the local, regional, and national levels.
Read More![[UEH 50 Years] UEH50 Global Ambassador Campaign: Sharing UEH Pride with Friends Around the World (One Wish – One Connection – One Global UEH)](/images/upload/img_background/ueh-background-639252548096470844.png)
[UEH 50 Years] UEH50 Global Ambassador Campaign: Sharing UEH Pride with Friends Around the World (One Wish – One Connection – One Global UEH)
17 Sep 2026
As part of the communications campaign “Spreading the Pride of 50 Years of the University of Economics Ho Chi Minh City”, the UEH50 Global Ambassador activity is being rolled out with the aim of spreading the UEH50 journey to the international community, while creating opportunities for learners and staff to introduce UEH to friends around the world. Every wish sent through the wish.ueh.edu.vn platform is a new point of connection on the world map, helping to depict the international network that has accompanied, is accompanying and will continue to accompany UEH on its journey of integration and sustainable development.
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UEH launchesMaster Program of International Qualification Integrated Accounting (ACCA Strategic Professional Level, marking a new milestone in strategic cooperation with ACCA
17 Sep 2026
Ho Chi Minh City, September 16, 2026 - The University of Economics Ho Chi Minh City (UEH) officially launched the Master Program of International Qualification Integrated Accounting (ACCA Strategic Professional Level) developed in collaboration with the Association of Chartered Certified Accountants (ACCA). The program integrates UEH’s postgraduate education with professional competencies at the ACCA Strategic Professional level, aiming to combine academic depth, internationally recognized professional competency standards, and practical applicability.
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UEH College of Business and Kafi Securities Corporation Sign Memorandum of Understanding
17 Sep 2026
On the afternoon of September 14, 2026, at UEH Campus B, the UEH College of Business (COB) and Kafi Securities Corporation held a Signing Ceremony for a Memorandum of Understanding (MOU), marking a new step in the collaboration between the university and the company, particularly in education, human resource development, and professional activities
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![[UEH 50] 2026 Public Sector Partner Connection Conference: From Knowledge Partnership to Co-Creating Value for a Sustainable Future](/images/upload/thumbnail/ueh-thumbnail-639256219459276470.png)
![[Research Contribution] Pepsico’s sustainable packaging campaign and its effects on consumers' purchase intention in Ho Chi Minh city](/images/upload/thumbnail/ueh-thumbnail-639256034737169292.png)