UEH News

[UEH 50] "Outstanding Glo-cal Reporter" Program Returns with a New Look, Accompanying and Inspiring with 50+ Glo-cal Classes

[UEH 50] "Outstanding Glo-cal Reporter" Program Returns with a New Look, Accompanying and Inspiring with 50+ Glo-cal Classes

08 May 2026

In 2025, the "Outstanding Glo-cal Reporter" program was launched for the first time, recording over 190,000 impressions and more than 30 project articles submitted. Towards the half-century milestone, the program returns under the framework of the 50+ Inspiring Glo-cal Classes Series – one of the 22 key activities of UEH's 50th anniversary. Through this, every UEHer will continue to accompany as a "Glo-cal reporter," spreading the educational orientation that connects global knowledge with local practical contexts.

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[Research Contribution] Do luxury brands in fashion industry have to trade-off for sustainability?

[Research Contribution] Do luxury brands in fashion industry have to trade-off for sustainability?

08 May 2026

The luxury factor is often associated with high cost, rarity, and sometimes ostentatious consumption. Meanwhile, sustainability is associated with moderation, responsibility, and consideration of environmental impact. So, can these seemingly opposing concepts coexist in the high-end fashion industry? In the context of consumers becoming increasingly concerned about the environment, luxury brands are beginning to integrate sustainability into their products. However, this raises a big question: does "greening" strip away the essence of luxury, or on the contrary, can it become a new value that elevates the brand?

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UEH honorably welcomes the Consulate General of the Republic of Indonesia, opening a new chapter in a comprehensive and strategic partnership

UEH honorably welcomes the Consulate General of the Republic of Indonesia, opening a new chapter in a comprehensive and strategic partnership

07 May 2026

On the morning of May 6, 2026, the University of Economics Ho Chi Minh City (UEH) had the honor of welcoming Ms. Carolina Tinangon - Consul General of the Republic of Indonesia in Ho Chi Minh City - along with her delegation. The visit took place in a formal atmosphere, opening a new phase of extensive and comprehensive cooperation between UEH and the Consulate General of Indonesia.

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[UEH 50] Nearly 700 Experts, Managers, and Business Leaders Participate in the Practical Lecturer Program at UEH, First Phase of 2026

[UEH 50] Nearly 700 Experts, Managers, and Business Leaders Participate in the Practical Lecturer Program at UEH, First Phase of 2026

07 May 2026

As one of 22 key activities towards the 50th anniversary of the University of Economics Ho Chi Minh City (UEH), the 50+ Glo-cal Inspiring Classes Program has attracted 700 experts, including leaders, managers, and personnel from state organizations and enterprises, to become Practical Lecturers. Nearly 50% of these experts are senior managers at enterprises.

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[Research Contribution] From Connectivity Bottlenecks to a Multi-Experience Connected City: Repositioning Dong Nai’s Brand in the Southern Key Economic Region

[Research Contribution] From Connectivity Bottlenecks to a Multi-Experience Connected City: Repositioning Dong Nai’s Brand in the Southern Key Economic Region

07 May 2026

In the context of increasingly intense inter-urban competition, Dong Nai – a strategic gateway to the Southern Key Economic Region – is striving to reposition its urban brand through an integrated governance approach. Possessing the Long Thanh International Airport, an inter-regional transport infrastructure system, industrial parks, and abundant ecological resources, Dong Nai nevertheless faces a challenge: its disparate advantages have yet to be connected into a cohesive urban identity that can attract residents and transform transit passengers into diverse experiences. Research conducted by a group of authors from the University of Economics Ho Chi Minh City (UEH) applies the Integrated Implementation City Branding Framework (IICBF) to analyze and propose a multi-experience urban development strategy, transforming Dong Nai from a transit point into an economically, touristically, and culturally attractive destination in the Southern region.

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[Research Contribution] ESG Reputational Risk and Corporate Dividend Policy: International Evidence

[Research Contribution] ESG Reputational Risk and Corporate Dividend Policy: International Evidence

07 May 2026

In a context where ESG (Environmental, Social, and Governance) factors are increasingly shaping how the market evaluates corporations, negative information spread through media channels can amplify reputational risk and directly impact financial policies. In response to this reality, a research team from the University of Economics Ho Chi Minh City (UEH) analyzed data from 11,535 firms across 69 countries from 2007 to 2019, revealing that when ESG reputational risk increases, firms tend to raise dividend payouts as a tool to stabilize market confidence. Specifically, a one-standard-deviation increase in ESG reputational risk corresponds to a 2.5% increase in the payout ratio.

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[Research Contribution] Information & Communications Technology's influence on CO2 emissions & renewable energy consumption - and what it means for economic growth

[Research Contribution] Information & Communications Technology's influence on CO2 emissions & renewable energy consumption - and what it means for economic growth

06 May 2026

We often think that technology is the driving force behind faster economic growth. But if rapid development comes with pollution and resource depletion, is it really growth? In the context of countries racing in technology while facing increasing environmental pressures, a question begins to emerge: can technology both drive growth and make the economy more sustainable?

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[Research Contribution] Green Cryptocurrencies and Geopolitical Risk: A Safe Haven in the Digital Age

[Research Contribution] Green Cryptocurrencies and Geopolitical Risk: A Safe Haven in the Digital Age

05 May 2026

In the context of rising geopolitical risk, a research team from the University of Economics Ho Chi Minh City (UEH) analysed the relationship between global tensions and cryptocurrency market volatility. The study used data from 10 cryptocurrencies over the 2014–2023 period, combined with a sophisticated econometric model. The results show a negative correlation between geopolitical risk and the level of cryptocurrency volatility.

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[UEH 50 Global Partners] UEH College of Technology and Design and the University of Saint Joseph, Macao (USJ): Expanding Cooperation Opportunities in Training and Research

[UEH 50 Global Partners] UEH College of Technology and Design and the University of Saint Joseph, Macao (USJ): Expanding Cooperation Opportunities in Training and Research

04 May 2026

On the morning of April 23, 2026, as part of the "UEH 50 Years - 50 Partners in 5 Continents" program series, the UEH College of Technology and Design (CTD) and the University of Saint Joseph, Macao (USJ) held a meeting and working session, marking an important step forward in the internationalization of education and the expansion of learning and research opportunities for students and lecturers of the two institutions.

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