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UEH Partners with the Vietnam E-commerce Association (VECOM) to Launch the Ecommerce Passport 2026 Scholarship Program – Equipping E-commerce Students with Practical Skills and Mindsets

UEH Partners with the Vietnam E-commerce Association (VECOM) to Launch the Ecommerce Passport 2026 Scholarship Program – Equipping E-commerce Students with Practical Skills and Mindsets

19 Mar, 2026

On March 14, 2026, at Hall A.116, the University of Economics Ho Chi Minh City (UEH), in collaboration with the Vietnam E-commerce Association (VECOM), organized the launch ceremony of the E-commerce Passport 2026 Training Scholarship Program, with the participation of representatives from associations, businesses, technology partners, universities, and a large number of students.

Overview of the event

E-commerce Passport 2026 is a practical training program in e-commerce, designed to equip students with operational thinking, practical skills, and adaptability in the digital business environment. Through a series of training, experiential, and ecosystem connection activities, the program offers students opportunities to explore career pathways, develop competencies, and be ready to enter the e-commerce labor market.

Speaking at the event, Dr. Thai Kim Phung, Deputy Head in charge of the Department of Communications and Partnerships at UEH, emphasized that UEH is developing as a multidisciplinary university integrating economics, technology, management, communication, and design to train human resources with innovative thinking, adaptability to digital transformation, and global integration. In this context, implementing practice-oriented programs such as E-commerce Passport not only expands learning opportunities for students but also demonstrates UEH’s role in connecting and disseminating knowledge to the community, fostering collaboration among universities, businesses, and associations in developing human resources for the digital economy.

Dr. Thai Kim Phung, Deputy Head in charge of the Department of Communications and Partnerships at UEH, shared at the event

A highlight of the program was the official launch ceremony for Ecommerce Passport 2026, featuring representatives from VECOM, UEH, universities, and businesses within the ecosystem. The image of all stakeholders on stage reflected the convergence of “university – business – association,” opening the way for practice-oriented training for e-commerce students.

Launch ceremony of E-commerce Passport 2026

Representatives of the Organizing Committee presented an overview of the E-commerce Passport 2026 program, including its practice-oriented training approach, opportunities to participate in in-depth activities such as bootcamps, access to business ecosystems, and the development of professional competencies in e-commerce. At the same time, technological solutions and e-commerce implementation models for businesses were introduced, helping students gain practical insights.

Organizing Committee representatives introduced the E-commerce Passport 2026 program and career development opportunities in e-commerce

Notably, e-commerce clubs from various universities were introduced and engaged in on-stage exchanges, serving as important bridges to spread the spirit of learning, connection, and competency development in e-commerce among students. In the near future, these clubs will continue to collaborate with VECOM and the Ecommerce Passport program through training, sharing, and practical activities.

E-commerce clubs partnering with VECOM and the Ecommerce Passport program

The program concluded with interactive minigame activities, marking the beginning of the Ecommerce Passport 2026 journey. It is expected to become an effective platform connecting students, universities, and businesses, contributing to the development of a dynamic, practice-oriented, and globally ready e-commerce workforce in the digital era.

As a co-organizing partner in Ho Chi Minh City, UEH has collaborated with VECOM to create opportunities for students to access new trends, develop professional competencies, and strengthen connections with the business community. In the near future, UEH will continue to play a pioneering role by partnering with associations, businesses, and stakeholders to create practical value for the community, aiming to build a sustainable development ecosystem.

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About the E-commerce program at UEH:
The program is designed according to advanced international standards, aiming to train graduates in e-commerce with comprehensive knowledge, strong professional competencies, and practical skills, providing high-quality human resources to meet the needs of socio-economic development in the new era. The curriculum equips students with the knowledge and skills necessary to participate in strategic planning, implementation, deployment, and control of the entire e-commerce business process; to develop solutions and leverage information technology platforms for digital business operations; and to effectively promote products, services, and brand presence in the digital environment.

Some additional images from the program:

Pillars: Education, Community Engagement

Project: UEH Connecting

News and photos: Department of Communications and Partnerships