UEH Accompanies Enterprises in Khanh Hoa Province to Promote Modern Governance Based on Big Data, Digital Transformation, and Practical AI

23 May, 2026

On May 16, 2026, the People's Committee of Khanh Hoa Province, in coordination with the University of Economics Ho Chi Minh City (UEH), organized a Business Forum under the theme "Modern Governance Based on Big Data, Digital Transformation, and Practical AI Applications to Promote Enterprise Development." The program attracted nearly 400 enterprises, experts, and managers, opening a space for connecting knowledge, technology, and practice to promote digital transformation, AI applications, and innovation in enterprise governance models in the context of the rapidly developing digital economy.

On the side of Khanh Hoa province's leadership, the forum was attended by Comrade Nguyen Thanh Ha - Provincial Party Committee Member, Vice Chairman of the Khanh Hoa Provincial People's Committee, along with leaders from various departments and agencies in the province.

On the side of UEH, attendees included Dr. Dinh Cong Khai - Vice President of UEH; M.A. Truong Minh Kiet - Deputy Head of the University Office; Dr. Nguyen Hoang Le - Director of the Institute for Human Resource and Business Development; Dr. Thai Kim Phung - Acting Head of the Department of Communications and Partnerships, Dean of the School of Business Information Technology; M.A. Doan Duc Minh - Deputy Dean of the School of Tourism, along with representatives from various units, experts, and UEH lecturers in the fields of governance, technology, and innovation.

Notably, the forum recorded the participation of nearly 400 enterprises, representing business associations, tourism associations, young entrepreneurs' associations, women entrepreneurs' associations, as well as technology, governance, and innovation experts. This demonstrates the growing interest of the local business community in digital transformation, data governance, and AI applications in operations, business, and enhancing competitive capacity.

Delivering the opening speech at the forum, Mr. Nguyen Thanh Ha emphasized that in the context of the digital economy and the Fourth Industrial Revolution unfolding strongly, digital transformation and AI applications are no longer optional trends but have become practical requirements for enterprises seeking sustainable development and enhanced competitiveness. Concurrently, Khanh Hoa is orienting its development towards a green growth model, a digital economy, and innovation, thereby creating conditions for enterprises to access new technological solutions to optimize operations and adapt to market fluctuations.

Comrade Nguyen Thanh Ha - Vice Chairman of the Khanh Hoa Provincial People's Committee delivering the opening speech at the Khanh Hoa Business Forum 2026

Dr. Dinh Cong Khai - Vice President of UEH stated that the competitive capacity of enterprises today lies not only in products or management experience but also in the ability to organize data, standardize processes, and apply technology to improve operational efficiency. With strengths in economics, governance, technology, and innovation, UEH wishes to continue accompanying Khanh Hoa province in connecting knowledge with the practical development of the locality and business community.

Dr. Dinh Cong Khai - Vice President of UEH sharing at the program

Opening the presentation session, Dr. Thai Kim Phung presented on the topic "New Context and Requirements for Governance Innovation of Khanh Hoa Enterprises in the Data and AI Era." According to Dr. Thai Kim Phung, most enterprises today still govern based on personal experience, lack centralized data systems, and have limited AI application levels. In the context of increasingly fierce competition, enterprises need to shift from intuitive governance to data-driven governance, change the way they collect and analyze customer data, and gradually integrate AI into operations to improve efficiency.

Dr. Thai Kim Phung presenting on "New Context and Requirements for Governance Innovation of Khanh Hoa Enterprises in the Data and AI Era"

In the next presentation, Dr. Trinh Quang Viet - Director of the Center for Innovation and Technology Application, University of Economics and Law presented on "Data-Driven Governance and AI Applications in Business Decision-Making." The presentation emphasized the role of synchronized data systems in enterprises with core data pillars such as customers, sales, finance, human resources, and operations. According to Dr. Trinh Quang Viet, the competitive capacity of modern enterprises depends heavily on the ability to connect, exploit, and apply data in the decision-making process.

Dr. Trinh Quang Viet presenting on "Data-Driven Governance and AI Applications in Business Decision-Making"

From the perspective of practical implementation, M.A. Nguyen Duy Nhat - Director of the BI Lab Center, University of Economics and Law shared a presentation on "Digital Transformation in Its True Essence: From Process Standardization to Interconnected Data in Enterprises." The presentation pointed out the reality that many enterprises invest in software but fail to achieve results due to fragmented data, lack of synchronization between departments, and unstandardized operational processes. For digital transformation to be effective, enterprises need to start by correctly identifying core problems, standardizing processes, and building a unified data system before investing in large-scale technology.

M.A. Nguyen Duy Nhat presenting on "Digital Transformation in Its True Essence: From Process Standardization to Interconnected Data in Enterprises"

From the enterprise perspective, Mr. Vu Manh Cuong – Chief Information Officer of Wilmar CLV Group brought valuable insights to the presentation session with his paper on "AI Applications, Automation, and Digital Technology in Enterprise Operations: Lessons from Practical Implementation." The models of applying digital technology, automation, and AI in multi-entity operations provided practical perspectives, helping local enterprises better visualize a roadmap suitable for their resource conditions.

Notably, the open discussion session attracted great interest from the business community. Many practical questions surrounding the AI application roadmap for small and medium-sized enterprises, process standardization challenges, data governance issues, and reasons why digital transformation projects have not met expectations were directly discussed, analyzed, and addressed by experts with proposed solutions.

Discussion session with experts at the program

Delivering the forum's concluding remarks, the leadership of the Khanh Hoa Provincial People's Committee acknowledged the insightful and practical presentations, and affirmed that the province will continue to accompany the business community through administrative reform, digital infrastructure development, creating a favorable investment environment, and promoting the innovation ecosystem to support enterprises in achieving rapid and sustainable development in the digital transformation era.

The forum "Modern Governance Based on Big Data, Digital Transformation, and Practical AI Applications to Promote Enterprise Development" was not only a venue for connecting knowledge and technology but also contributed to affirming UEH's role in academic connection, consulting, and knowledge transfer for localities and enterprises in the process of digital transformation and sustainable development.