Memorandum of Understanding Signing Ceremony between the UEH Sustainable Finance Institute and the Global Reporting Initiative (GRI)
14 May 2026
On the morning of April 22, 2026, at University of Economics Ho Chi Minh City, a Memorandum of Understanding (MOU) signing ceremony took place between the UEH Sustainable Finance Institute (SFI) and the Global Reporting Initiative (GRI). The event marked an important milestone in establishing a strategic cooperation framework between the two parties, aiming to promote sustainable development practices, enhance Environmental - Social - Governance (ESG) reporting capabilities, and support the business community, especially small and medium-sized enterprises (SMEs) in Vietnam.
Read More![[Research Contribution] Do luxury brands in fashion industry have to trade-off for sustainability?](/images/upload/img_background/ueh-background-639138253235757344.png)
[Research Contribution] Do luxury brands in fashion industry have to trade-off for sustainability?
08 May 2026
The luxury factor is often associated with high cost, rarity, and sometimes ostentatious consumption. Meanwhile, sustainability is associated with moderation, responsibility, and consideration of environmental impact. So, can these seemingly opposing concepts coexist in the high-end fashion industry? In the context of consumers becoming increasingly concerned about the environment, luxury brands are beginning to integrate sustainability into their products. However, this raises a big question: does "greening" strip away the essence of luxury, or on the contrary, can it become a new value that elevates the brand?
Read More![[Research Contribution] Study about gen z's purchase intention of using eco-friendly packaging in Ho Chi Minh City through the theory of planned behaviour (TPB) and altruistic - Egoistic values](/images/upload/img_background/ueh-background-639134107023623326.png)
[Research Contribution] Study about gen z's purchase intention of using eco-friendly packaging in Ho Chi Minh City through the theory of planned behaviour (TPB) and altruistic - Egoistic values
03 May 2026
In the context of increasing environmental pollution, product packaging is becoming one of the "silent culprits" contributing to the enormous amount of waste generated each day. Although consumers, especially Gen Z, are increasingly concerned about the environment, choosing products with eco-friendly packaging has not yet truly become a common behavior. So what is driving, or hindering, this decision?
Read More![[Research Contribution] Factors influencing the level of sustainability disclosure of listed companies on the Ho Chi Minh City stock exchange](/images/upload/img_background/ueh-background-639129684014274698.png)
[Research Contribution] Factors influencing the level of sustainability disclosure of listed companies on the Ho Chi Minh City stock exchange
29 Apr 2026
When sustainable development gradually becomes the "new game" in the marketplace, disclosing information is not only an obligation but also a commitment to corporate reputation. However, does that transparency stem from strategic vision or is it merely a consequence of invisible pressures? In search of an answer to this question, a group of students from the University of Economics Ho Chi Minh City (UEH) has launched a project titled "Factors influencing the level of sustainability disclosure of listed companies on the Ho Chi Minh City stock exchange" The research serves as a realistic lens, illuminating the barriers and underlying motivations that are shaping ESG disclosure behavior in Vietnam today.
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New UEH Publications Alert (Week 4 - April 2026): Interdisciplinary Thinking Addressing Challenges from Digital Transformation to Green Growth
28 Apr 2026
In Week 4 - April 2026, the University of Economics Ho Chi Minh City (UEH) continued to record an impressive series of international publications, spanning a wide research spectrum from public governance, finance, digital technologies, and artificial intelligence (AI) to green logistics and sustainable development. This body of work demonstrates UEH’s strong research capability, not only in depth but also in flexibility, effectively addressing emerging global challenges through an interdisciplinary approach.
Read More![[Research Contribution] Factors affecting the green consumption decisions of students in Ho Chi Minh City](/images/upload/img_background/ueh-background-639126160551822129.png)
[Research Contribution] Factors affecting the green consumption decisions of students in Ho Chi Minh City
27 Apr 2026
The awareness of environmental pollution among young people is very high, but why hasn't the behavior of purchasing eco-friendly products truly taken off? The gap between "understanding" and "doing" poses a challenging question: What is the real motivation that transforms concern into practical consumer decisions? Concerned about this issue, the UEH student group conducted research on "Factors affecting the green consumption decisions of students in Ho Chi Minh City." By outlining the complex psychological and social landscape of consumers, the study offers a sharp perspective on how sustainable consumption habits are formed and rooted.
Read More![Leadership skill discussion from one famous American Author - Professor. Allan R. Cohen - in the [Book Sharing] Unseen Leadership: Leading Without Authority event](https://en.ueh.edu.vn/images/upload/thumbnail/ueh-thumbnail-121609-110424.jpg)
