"By 2030, UEH aims to become a multidisciplinary and sustainable university, ranking among the top 250 universities in Asia, with a goal of reaching the top 150 by 2045."
Chairman of UEH University Council
Modern social contexts expect businesses to operate with a higher sense of responsibility. Many large corporations have committed to annual corporate social responsibility (CSR), but its effectiveness is yet to be measured. Faced with this "problem," a team of student researchers from the University of Economics Ho Chi Minh City (UEH) conducted the research topic "Do CSR activities impact Gen Z's sustainable purchase intention and willingness to pay more?" Experimental Research in Vietnam" to clarify how CSR contributes to shaping brand trust, strengthening brand image and brand loyalty, and thereby influencing the sustainable consumption behavior of Gen Z in Vietnam.
As a co-organizer of the International Conference on Emerging Challenges (ICECH 2025) themed “Business Dynamics in the Era of Disruptive Innovation”, the University of Economics Ho Chi Minh City (UEH) continues to affirm its leading academic position in the region. UEH’s active participation not only contributes to enhancing the professional quality of the conference but also reflects its mission to disseminate knowledge, promote innovative research, and foster international collaboration toward sustainable development.
Following the success of the sessions in Ho Chi Minh City, the National Conference on Technology and Design 2025 (NCTD 2025) was held at UEH Mekong on October 31. Themed "Digital Transformation – Challenges and Opportunities in the Mekong Delta Region," the conference addressed the core issues of the region's digital transformation. The discussions primarily focused on digital transformation in agriculture, a key pillar for the sustainable development of the Mekong Delta. Topics revolved around applying technology to enhance productivity, mitigate risks from climate change, and expand markets for the region's agricultural products.
Nov
2025
Date: Conference dates: 17 - 18 November, 2025
Place: Conference website: https://go.ueh.edu.vn/iCOB2025
Dec
2025
Date: December 01 and 02, 2025
Place: 279 Nguyen Tri Phuong Street, Dien Hong Ward, Ho Chi Minh City.
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University of Economics Ho Chi Minh City has successfully obtained accreditations from AUN QA on both program and institutional levels.
UEH is recognized as meeting the European FIBAA standard at the educational institution level and 13 Training Programs
